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A University’s Guide to Market Research: Three Key Data Types for Assessing...

It’s exciting to start a new program—especially for faculty and staff members who are tasked with qualifying a new idea or exploring options in a particular market.But implementing a program, even an...

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Franklin University Uses Data to Tackle Program Decisions and the Strategic...

EMSI CASE STUDY (See Full Archive)Founded in 1902, Franklin University is one of the leading and most experienced educators of adult students, offering more than 40 undergraduate and graduate programs...

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Understanding and Identifying the Adult Learner Market for Higher Ed...

Higher education institutions are seeking out adult learners—professionals between their mid-20s and mid-40s who have the potential to both drive enrollment and significantly increase human capital in...

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